Category: #IMRD25
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Where Do We Stand This International Market Research Day?
In the first days of May, people involved in Marketing Research take a break from the practice of the discipline to celebrate and reflect. Usually, these celebrations come hand in hand with several face-to-face, hybrid or virtual events where the latest innovations in the field are presented and round tables are held where the greatest…
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Four Challenges Facing Market Research This #IMRD2025
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What is required to work in Market Research?
As you may recall, International Marketing Research Day was celebrated at the beginning of May. In addition to this outstanding event, this week in Mexico we celebrated the people who work in the same field. This coincidence of dates invites us to review a topic that we can sometimes overlook and that is well worth…
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Four Desirable Requirements For A Market Research Person