Four Characteristics Of Canned Market Studies

FOUR CHARACTERISTICS OF CANNED MARKET STUDIES

Non-customizable. They are unilaterally designed by the provider.
Limited topics. Research on specific topics is foregone in favor of more general ones.
Affordable prices. Because mass-produced findings are used.
Wholesale. They can be purchased through subscriptions or packages.

Source: ​Staff, 2025, Acertiva​


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