Tag: Market Research
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How to Approach Market Research on Sensitive Topics?
The universe of products and services available in the market is immeasurable. The internet is full of satisfiers of many different kinds and there is no lack of content referring to this subject as just another curiosity. Some of the categories are even a reason for blushes and certain social taboos. However, this does not…
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Four Key Points Every Brief Should Have
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Where Do We Stand This International Market Research Day?
In the first days of May, people involved in Marketing Research take a break from the practice of the discipline to celebrate and reflect. Usually, these celebrations come hand in hand with several face-to-face, hybrid or virtual events where the latest innovations in the field are presented and round tables are held where the greatest…
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Four Challenges Facing Market Research This #IMRD2025