The shadow of dystopia seems to be looming over all of humanity in recent years. The media and social networks emphasize this possibility with a series of articles published along these lines. However, this situation is not new. When other tools emerged, countless doubts and concerns arose about the fate of our modes of production…

When we imagined the future, we used to focus on the benefits and positive changes that new technologies would bring. Evidence of this orientation can be seen in the illustrated visions in the form of cartoons and animated series that invited us to sigh with hope for a less exhausting world. However, in other media,…

The current Industrial Revolution—in which market research plays an active role—relies on a series of factors without which it could not be sustained. Data and information serve as both key inputs and outputs of this process. However, it is evident that the volume of these inputs has grown exponentially over the years. In the past,…