![FOUR ADVANTAGES OF THE IN-PERSON FORMAT IN MARKET RESEARCH
Direct and spontaneous treatment. By dispensing with the barrier that screens represent.
Better reading of non-verbal languages. The webcam does not record all messages.
Save connection problems. Since tasks can be advanced in person.
Limitations of the online format. For example, the in-store experience is irreplaceable.
Source: Staff, 2024, Acertiva](https://blog.acertiva.com/wp-content/uploads/2024/01/2024-01-26-EN-1024x536.jpg)
Four Advantages Of The In-Person Format In Market Research
![FOUR ADVANTAGES OF THE IN-PERSON FORMAT IN MARKET RESEARCH
Direct and spontaneous treatment. By dispensing with the barrier that screens represent.
Better reading of non-verbal languages. The webcam does not record all messages.
Save connection problems. Since tasks can be advanced in person.
Limitations of the online format. For example, the in-store experience is irreplaceable.
Source: Staff, 2024, Acertiva](https://blog.acertiva.com/wp-content/uploads/2024/01/2024-01-26-EN-1024x536.jpg)
Last week we covered four advantages of the virtual format. The world learned to adopt internet-based solutions thanks to the pandemic. This turned out to be a catalyst that led many people to take a step forward to learn its use even at an elementary level. However, in recent weeks there has been an abrupt return to the in-person format… Leer más →