4 Potential Uses Of Artificial Intelligence In Market Research
In recent days, the launch of the fourth version of ChatGPT has taken center stage. This Artificial Intelligence has surprised locals and strangers for its possible uses. Some people have used it to solve tasks and answer questions. Others have thought about the threat it represents for some business models such as web page search engines. In any case, it… Leer más →
What Junctures Can Innovate Market Research?
What New Trends Are In Store For Market Research?
The 21st century has brought with it a series of transformations in science and everyday life. Things that we thought were far away in the 20th century, such as video conferencing and international mass travel, were only dreams for our grandparents. These transformations have also reached the practice of Market Research. Trends like Neuromarketing and online panels are now possible… Leer más →
What Innovations Can ChatGPT Bring To Market Research?
Did The Revolution Come Through ChatGPT?
In the last weeks of 2022, the emergence of ChatGPT gained a lot of attention. The reason? Those who have had the opportunity to use it have been surprised by its ability to answer a wide variety of questions with expressions almost as colloquial as if we were chatting with a real person. And it is that ChatGPT is a… Leer más →
4 New Year’s Resolutions For 2023
A new year has begun! And with it, many people set goals to achieve in the next 12 months. Brands and companies are no strangers to this practice and can define objectives that help them to be more assertive and efficient with the advice of Market Research. That is why we share four objectives that you can define and meet… Leer más →
How To Address Market Studies Of Sensitive Issues?
The universe of products and services that are available in the market is immeasurable. The internet is full of satisfiers of very different kinds and there is no lack of content referring to this topic as another curiosity. Some of the categories are even the reason for blushes and certain social taboos. However, that does not prevent the brands and… Leer más →
Some Notes About LATAM
Latin America, or LATAM for its acronym in English, is a very large region of the world. The variables used to define whether or not a country is part of this territory is that it is located in the American continent and that its population speaks a Romance or Latin-derived language. Following these parameters, all the countries of America except… Leer más →