Etiqueta: Trends
How Does Market Research Help With Feasibility Studies?
There are many decisions that must be made when deciding to participate in the market. In many cases, these choices are made by brands or companies that already exist and have a certain track record. However, sometimes you want to start from scratch or enter an unknown region. It is in these circumstances that we talk about evaluating all possible… Leer más →
Four Complex Access Profiles For Market Studies
What Are Some Of The Most Difficult Profiles To Recruit In Market Research?
The market is made up of a large number of segments. The one that seems most familiar to most people is the mass consumption products that can generally be found in most points of sale. Regardless of whether it is a neighborhood store or a supermarket, it is possible to find almost universal goods such as food, toilet paper and… Leer más →
What Aspects Of Your Brand Should You Reinforce With Market Research?
What Things Are Not Worth Replicating From Paris 2024?
Last week we shared with you four lessons you can take from the celebration of the Paris Olympic Games (see more here). However, there are also several ideas that are worth highlighting so that you do not suffer them in your own shoes. The sporting event was marked by several news stories that went down in history, and not for… Leer más →
Four Lessons You Can Learn From Paris 2024
What Can You Learn From The Olympic Games For Your Brand?
The Olympic and Paralympic Games in Paris began at the end of last month. This event initially seemed to be just another edition of the most famous and largest sporting competition in the modern world, but that was not the case. From the opening ceremony, it was discovered that the International Olympic Committee and the host city would take charge… Leer más →
Four Tips To Increase The Participation Rate In Market Studies
How To Encourage People’s Participation In Market Research?
To obtain findings it is necessary to obtain the raw material of Market Research: data and information. In some cases the latter can be achieved through office investigations. However, in some projects it is not enough to do a documentary review. When it is necessary to approach consumers, there are many elements at play that define the ease with which… Leer más →