Etiqueta: Market research

Fotografía panorámica de Sao Paulo - Imagen de Pexels en Pixabay (Español) / Fotografia panorâmica de São Paulo - Imagem por Pexels da Pixabay (Português) / Panoramic photography of Sao Paulo Image by Pexels from Pixabay (English)

How To Understand Latin America?

The world market is huge and made up of many regions and countries. Based on the purposes that are had from the beginning, it can be classified into one number or another of subdivisions. To cite an example, the ESOMAR or European Society for Opinion and Marketing for its acronym in English contemplates dividing it into at least seven regions:… Leer más →

Imagen de tres mujeres de espaldas mostrando su cabello. Imagen de XxX XXX en Pixabay. (Español) / Imagem de três mulheres de costas mostrando seus cabelos. Imagem de XxX XXX no Pixabay. (Português) / Image of three women from behind showing their hair. Image by XxX XXX on Pixabay. (English)

The Woman In Market Research

This day various activities are carried out within the framework of International Women’s Day. March 8 symbolizes the fight for the recognition of women in all facets of life. This situation is preceded by inequality in access to income and equitable rights between genders. In Latin America, this problem is deeply rooted given the historical development of the region. Within… Leer más →

Imagen ilustrativa de un carrito de supermercado miniatura - Imagen de Alexa en Pixabay (Español) / Imagem ilustrativa de um carrinho de supermercado em miniatura - Imagem de Alexa no Pixabay (Português) / Illustrative image of a miniature supermarket trolley - Image by Alexa on Pixabay (English)

How Does Market Research Collaborate In Branding?

Marketing is a discipline that seeks to enhance the performance of brands. This task is extremely complex and requires various sciences and specialties to meet its objectives. Market Research aims to know in detail the suppliers and consumers as well as the elements that influence each other. Years ago there was only talk of 4 p: place, price, product and… Leer más →

Imagen ilustrativa de un carrito de supermercado miniatura - Imagen de Alexa en Pixabay (Español) / Imagem ilustrativa de um carrinho de supermercado em miniatura - Imagem de Alexa no Pixabay (Português) / Illustrative image of a miniature supermarket trolley - Image by Alexa on Pixabay (English)

¿Cómo Colabora El Market Research En Branding?

El Marketing es una disciplina que busca potencializar el desempeño de las marcas. Esta tarea es sumamente compleja y requiere de diversas ciencias y especialidades para cumplir sus objetivos. La Investigación de Mercados tiene como objetivo conocer al detalle a los ofertantes y consumidores así como los elementos que influyen entre ellos. Hace años se hablaba sólo de 4 p:… Leer más →