
Quatro Tópicos Que Você Encontrará Em Um Estudo De Geografia Comercial

In these turbulent times and when doubts paralyze your business plans, it makes more sense to be strategic. Geography has been known since ancient times as a science of kings and soldiers. This statement arises because it makes available to your collaborators a series of tools and methods that result in data and information of enormous value to always be… Leer más →
We live in a highly interconnected world. It is common to have contact and business with people and brands from very different geographies. This has led Market Research agencies to expand the territorial scope of their services. It is no longer enough to carry out projects within the borders of a given country. However, this latter situation entails a number… Leer más →
Getting to know people represents many challenges for market analysts. Among the issues that attract the most attention from insiders and outsiders is clearly determining how many consumers should participate in our projects. This is because the ideal would be to be able to get to know all the individuals in a given population. Although with the advancement of the… Leer más →
All market research starts with the raw material of our segment: data and information. Even today when we have sources such as Big Data, it is necessary to contact people on a small scale to gather their impressions about their consumer experiences. This situation is very evident in brands that need to regularly evaluate their offer and there is ample… Leer más →