The month of March 2025 closed with several news stories that shocked the world. However, one event captured the attention of everyone. While Myanmar was reeling from the aftermath of an earthquake, thousands of people online enjoyed the new artificial intelligence tool ChatGPT, which allows an image to be adapted to the illustration styles of various artists and studios. Although… Leer más →
Market Research is a discipline that is used to reduce the gap between doubt and certainty. It is true that uncertainty can never be zero because it is impossible to have control over all variables. This principle takes on greater weight when we refer to systems such as the exchange of products and services for money. We are generally faced… Leer más →
2025 began with the promise of great challenges given the circumstances inherited from the immediate past and in light of the economic and political events that were already on the agenda before even eating the grapes on December 31. However, some people might feel that January was more than dizzying. And the perception described is not for less. The tension… Leer más →
The year is about to end and with it a period full of great challenges and novelties. Our segment has been full of transformations that have raised serious debates about the suitability of certain solutions and the future that awaits a significant number of workers. We have recorded some of these topics in our blog. Today we want to take… Leer más →
The 21st century is a time when many solutions based on technology and computing that our parents and grandmothers could only dream of have materialized. However, the result of their existence does not seem to be the utopia that was imagined decades ago. Market Research is not alien to this reflection. Although many processes in our segment are faster and… Leer más →
