Etiqueta: Health contingency

How Market Research Has Adapted to COVID-19

More than eight months have passed since the health contingency due to COVID-19 broke into the world. Each country has faced the epidemic in different ways with different results. Market research, like other economic activities, has had to adapt to forced marches to continue operating activities. Today we will talk a little about the experiences of the sector in Brazil… Leer más →

Medicine, Market research and health contingencies

Most could only conceive of market research as an exclusive activity of the private sector. However, media agencies also collaborate with the public sector. This is due to the fact that government institutions do not usually have the experience to understand consumers and therefore contract the services of market analysts to fulfill different purposes. Amid the health contingency due to… Leer más →