Categoría: LATAM

Fotografía de un yate. Imagen de zheng guo en Pixabay. (Español) / Fotografia de um iate. Imagem de zheng guo no Pixabay. (Português) / Photography of a yacht. Image by zheng guo on Pixabay. (English)

Market Research Challenges with High Economic Levels

The universe of consumers is made up of people from different socioeconomic levels. The bulk of the population belongs to medium to low levels. For this reason, they are groups that do not represent a challenge to contact; even if a large number of individuals is required. However, there is a segment that, due to its small size, costs more… Leer más →